Adblock Subscriptions



About AdBlock

We built AdBlock to provide a worry-free and distraction-free Internet experience for everyone. It is used by tens of millions of users worldwide on all major browsers in more than 30 languages. Created by Michael Gundlach in 2009, AdBlock is now one of the most popular browser tools in existence.


The open-source software we create is designed to give users control over what they see in their web browser. It also gives users the ability to have control over their privacy by blocking many of the tools that advertisers and technology companies use to track people when they are online.


We believe that publishers should be able to monetize their content via advertising. Some of our favorite content is made possible with ads, and many of our users actively allow ads from creators they like using features available in AdBlock. Our focus is blocking annoying and intrusive ads. Since 2015, we have participated in the Acceptable Ads program , where publishers agree to ensure their ads meet certain criteria . Ads that are deemed non-intrusive are shown by default to AdBlock users. If you'd like to learn more about how Acceptable Ads works, where the money from this program goes, and more, please visit our Acceptable Ads FAQ.

AdBlock is one of the most popular ad blockers worldwide with more than 60 million users on Chrome, Safari, Firefox, Edge as well as Android. Use AdBlock to block all ads and pop ups. AdBlock can also. AdBlock is one of the most popular ad blockers worldwide with more than 60 million users on Chrome, Safari, Firefox, Edge as well as Android. Use AdBlock to block all ads and pop ups. AdBlock can also be used to help protect your privacy by blocking trackers. By Admiral Admiral helps digital publishers grow visitor relationships via adblock recovery, per-site subscriptions, multi-site subscriptions, email subscriptions, social subscriptions, privacy consent. AdBlock is the third kind, a product supported by people just like you who pay whatever they think is fair for not seeing the roughly 1,500 ads we block for them every week. There’s no catch. We believe that people who love AdBlock will pay a fair price for it. That’s why we make AdBlock.


We are a diverse, fully remote team with employees spread across North America and the globe. Our designers, developers, writers, managers, and more are obsessed with making the Internet a better place. We believe that everyone has a right to surf the web without being bombarded with pop-ups or video ads or being tracked by advertisers everywhere they go.

  • First steps
  • Solving problems

What is Adblock Plus?

Adblock Plus is the most popular browser extension available for Mozilla Firefox, Google Chrome, Opera and Android. Its primary purpose is to remove all intrusive advertisements from your browsing experience: YouTube video ads, Facebook ads, banners, pop-ups, pop-unders, background ads etc.

Subscriptions

How does Adblock Plus work?

In order to block ads, Adblock Plus requires the so-called filters to 'tell' it which requests to block. Out of the box, Adblock Plus comes without any filters, but, it will offer you to add a filter subscription on first start. With these filters enabled, it can block specific requests from websites, usually the requests to serve an ad. Blocked ads often leave blank spaces or 'Advertising Tags' on webpages. Adblock Plus is still able to remove these with a functionality called 'element-hiding': based on certain specific characteristics, Adblock Plus is able to hide certain elements from the webpage.

Installing Adblock Plus

For Firefox

If you use the Mozilla Firefox browser, click the install button on the Firefox installation page. Firefox will prompt you to allow Adblock Plus to install the add-on: Click on 'Allow'.

Firefox will start the installation of our ad block, and will ask you to confirm that you trust the author. Click on 'Install Now' to add Adblock Plus to your Firefox browser.

You are now protected against all intrusive ads!

For Chrome

Google Chrome allows two ways to install our ad block software. The easiest way is through our website, the second way is through the Chrome Webstore.

Installation through our website in two steps

Simply go to the Chrome installation page and click on the install button to add the ad blocker to your Chrome browser. Click on 'Add' when the following dialog pops-up in your browser:

Adblock Plus will be installed into your browser. You know it has been successful if the following message shows up:

Installation through the Google Chrome Webstore in three steps

If you wish to install Adblock Plus through the Chrome Webstore please click here to open ABP. The following screen will open our adblock for Chrome:

In this screen, please click on the blue 'Add to Chrome' button in the top-right corner. After clicking this button, the following pop-up will ask you to 'Add' Adblock Plus to your browser:

After confirming, you will be protected against all obtrusive online advertising by world's most popular ad blocker!

For Opera

To install Adblock Plus on Opera, go to the Opera Add-ons page and click on 'Add to Opera'. The following pop-up will show up:

Please confirm by clicking on 'Install', and Adblock Plus will block ads in your Opera browser.

On Android

Adblock Plus is also available for Android devices. It is important to note, that there are a few limitations for non-rooted devices. To install Adblock Plus, you will need to allow app installation from unknown sources:

  • Open 'Settings' and go to 'Unknown sources' option (under 'Applications' or 'Security' depending on your device)
  • Tap the checkbox and confirm the upcoming message with 'OK'

In order to download Adblock Plus for Android, access the Android installation page, download the app and open it.

Once Adblock Plus has been installed, enabled and configured, all ads should be blocked.

First steps

Known Adblock Plus Subscriptions

Choosing the right filterlist

As previously described, Adblock Plus requires filterlists to block ads. By itself, Adblock Plus can only see the webpage you are loading, but has to be 'told' by the filterlist which elements to block. When you install Adblock Plus for the first time, it will automatically suggest a filterlist to you based on the language settings of your browser.

There are a two basic lists out there, EasyList and Fanboy's List. These two lists block the ads from the most popular (often English) websites. However, these lists do not block ads on less popular national websites. In the case that you, for example, come from Germany, you will have to subscribe to the national German filter list. In this case, this will be 'EasyList Germany + EasyList'. An overview of all the lists can be found here.

It is important to note that you should not add too many filterlists to Adblock Plus. This will slow down the adblocker, therefore, your browsing. As a rule of thumb, it is highly recommended to not use overlapping filterlists (e.g. choose either EasyList OR Fanboy's List).

Subscriptions

You can also use filterlists to protect yourself against tracking, malware, social media tracking etc. Read more about this here.

How to add a filterlist

If you want to remove a filterlist again check out this tutorial.

In Firefox

In Firefox select 'Firefox' >> 'Add-ons' (for Mac OS X / Linux, select 'Tools' from the menubar >> 'Add-Ons'), this will open your Firefox Add-ons Manager.

On Windows:
On Mac OS X / Linux

In the Add-ons Manager under the 'Extensions' tab, you will find Adblock Plus:

Please select 'Preferences' to access the Adblock Plus profile, and click on 'Filter Preferences':

This will open the Adblock Plus Filter Preferences menu:

Please click on 'Add filter subscription', and open the drop-down menu for the filterlist subscriptions to add new/more filters. Select the list you want to subscribe to, Adblock Plus automatically enable these lists by default. This menu only shows the most popular and recommended filters. Please go here for more filter lists.

In Google Chrome

Is Adblock Safe

To add a filter subscription to Google Chrome, please select 'Settings' from the menu in the top right corner. This menu can be found under the small icon with three horizontal bars:

In the drop-down menu, select 'Settings'. Next, go to the tab 'Extensions' on the left side of the screen. This will open the extension window of Google Chrome, where you will find Adblock Plus.

Under the description, you can find the 'Options' hyperlink. Please click on this link to open our adblock for Chrome's menu:

In the Adblock Plus Options menu, you can see an overview of the installed and enabled filter lists. To add a new subscription for our adblocker, select 'Add filter subscription'.

Adblock Subscriptions

This will open a drop-down menu with the recommended and most popular filterlists. Please select the filterlist you want to enable, and click 'Add'. If your desired filter is not showing amongst these pre-selected filters, please go here.

In Opera

To add a new filterlist in Opera, please go to 'Menu' button (for Mac OS X / Linux, 'Tools'), select 'Extensions' >> 'Manage Extensions' . This will open your currently installed extensions, including Adblock Plus:

To access the filter preferences menu, please click on the small tool-icon on the right side. This will open your 'Adblock Plus Options' menu, where you can add your subscriptions.

Click on 'Add filter subscription' to access the drop-down menu with the recommended and most popular filterlists.

Here you can select your desired filter, and click 'Add'.

On Android

For Android, it is not possible to select multiple filterlists. In order to change your filterlist subscription, please open the Adblock Plus application, and select 'Filter Subscription'. This will open the menu where you can change your subscription.

Disabling Adblock Plus on frequently used sites

Many web sites depend on advertising income, and if you visit a web site frequently you might want to allow their advertising. To do that, navigate to that site and click on the Adblock Plus icon in the toolbar. From the menu you can choose 'Disable on ...' by clicking the slider (you can undo that choice in the same way by clicking the slider again) and then click “refresh”.

It will add an exception rule like @@||adblockplus.org^$document to your list of filters. You can find more information on exception rules in Writing Adblock Plus filters.

If you want to disable Adblock Plus on all websites, follow these instructions: Disabling/Reenabling Adblock Plus on all Websites.

Disabling/Reenabling Adblock Plus on all Websites

In Firefox

To disable or reenable Adblock Plus in Mozilla Firefox on all sites, please access your 'Add-ons Manager' by going to 'Firefox' >> 'Add-ons' (for Mac OS X / Linux, select 'Tools' from the menubar >> 'Add-Ons'). Here you will find an overview of your currently installed add-ons. Find Adblock Plus here, and simply click on 'Remove' or click the slider. If you want to enable the adblocker on all website again, simply click on the slider again.

For more detailed information on how to remove add-ons, please visit Firefox's page.

It is important to note that Adblock Plus saves your preferences settings, so if you would reinstall ABP in a later stage, you do not have to reconfigure your settings. If you want a clean start with Adblock Plus you should remove the directory 'adblockplus' in your user profile (how to find your profile). Also, you should go to about:config and reset all preferences starting with 'extensions.adblockplus' (to reset right-click a preference and choose Reset from the context menu).

In Google Chrome

To disable or reenable our Chrome Adblock Plus version, please go to 'Settings' in the menu in the top right corner. Then, select 'Extensions' on the left side. Find Adblock Plus here, and simply click on 'Remove' or click the slider. If you want to enable the adblocker on all website again, simply click on the slider again.

In Opera

To disable or reenable Adblock Plus for Opera, please go to the 'Menu' button (for Mac OS X / Linux, 'Tools' in the menubar), select 'Extensions' >> 'Manage Extensions'. This will open your Extensions menu. Find Adblock Plus here, select 'Uninstall', and confirm this.

On Android

Adblock plus subscriptions

Uninstalling Adblock Plus for Android is similar to any other app you have downloaded:

Adblock Subscriptions
  1. Navigate to Menu > Settings > Applications > Manage applications (on devices running Android 4.x, Settings > Apps).
  2. Scroll through the list of apps to find the one you'd like to uninstall.
  3. Tap on the app you'd like to uninstall.
  4. Tap 'Uninstall'.

Solving problems

What if Adblock Plus blocks too much?

It might happen that Adblock Plus prevents some site from functioning correctly. Usually, this is not a bug in Adblock Plus but a problem with the filters (or filter subscription) you are using, these filters tell Adblock Plus to block something that shouldn't be blocked. You verify this by temporarily disabling Adblock Plus, if this 'fixes' the problem you are dealing with a bad filter. Please report bad filters by using 'Report issue on this webpage' feature that will automatically collect important data of the current web page:

When asked about issue type, please choose 'Adblock Plus is blocking too much':

Your report will be automatically sent to the maintainers of the filter list that you use. Please have understanding that filter maintainers don't reply to or act upon each of the many reports they receive. Your report will be more likely to be considered if you provide additional information to make the problem more obvious and reproducible.

What if Adblock Plus doesn't block an advertisement?

Known Adblock Subscriptions

If you found an advertisement that Adblock Plus doesn't block, please check first whether you are using the right filter subscription. For example, expecting a French filter subscription to block advertisements on a Bulgarian website is unrealistic — you should add a Bulgarian filter subscription for that job. If the filter subscription is right, then the subscription maintainer is probably simply unaware of the problem and you should tell him by using 'Report issue on this webpage' feature that will automatically collect important data of the current web page:

When asked about issue type, please choose 'Adblock Plus doesn't block an advertisement':

Adblock Plus Filter Subscriptions

Your report will be automatically sent to the maintainers of the filter list that you use. Please have understanding that filter maintainers don't reply to or act upon each of the many reports they receive. Your report will be more likely to be considered if you provide additional information to make the problem more obvious and reproducible.